On the evening of November 10 th, with the collapse of G2 crystal, FPX finally swept through his opponent at 3:0 to win the S9 global finals. This scene, as sung in the < Phoenix > chorus of S9 theme song, "Fly Phoenix fly" coincides with FPX's LOGO Phoenix Nirvana.
This year's S9 brought too many regrets and surprises to the audience, the RNG group stage did not stop at the top 16, the black horse FPX chopped down the S8 champion IG,SKT dynasty to create the worst record in the S match. The fall of the old dynasty meant the coronation of the new king, and there was no eternal champion in the era of e-sports, as did SKT and IG. Without RNG,IG,SKT, some people say it may be the lowest-focused Finals in recent years, but after watching the FPX's record this year, you will find that the champion is worthy of the title.
Now the FPX won't be a good news for fun plus Funplus. The transformation of the times, the succession of the dynasty, and the FPX's efforts to hand over a final answer after the year's efforts, the moment of the king's victory, is the strongest year of the year.
Compared with RNG and IG, most players are much unfamiliar with FPX, until last year the team was still a mediocre record, but from this year's performance, FPX is undoubtedly a dark horse. FPX topped the list with 13-2 in the spring 2019, crowned the regular season champion, although lost to JD.com 's team JDG, in the playoffs, but also won the spring runner-up. FPX became one of the few teams in the LPL to grow and improve significantly in the summer. They learned the lessons of the spring defeat and won the summer regular season in a more United team style. The first result of 14-1 defeat was sent directly to the playoff semi-final. In the final, FPX chased three innings in a row after losing one inning, winning the LPL Silver Cup for the first time at 3:1 when he won the defending champion RNG team. After winning the championship, the FPX team went to the global finals on behalf of LPL as the No. 1 seed.
After that, in the S9 global Finals, the FPX came out with the first score of the group. In the 1/4 final, FPX continued to play steadily, beating the runner-up FNC. of the last World Competition by 3:1. In the semi-finals, he beat the last champion IG. with a score of 3:1. Even so, however, the black horse team, which has been in existence for only two years, was always questioned before winning the championship. Some people even asked: "how many games does FPX have to win in order to be considered a strong team?" Unstable, often at the top of the game, followed by a fiasco, so that it was affixed with the "pseudo strong team" label. League of Legends, the first person, Fake. R once said, "when you lose, saying everything is like an excuse." And now the outside world has no doubt about the winning FPX.
As a new force on the LPL stage, FPX has been paid little attention since its inception. In terms of the most intuitive number of Weibo fans, RNG has 4.65 million, IG is as high as 8.66 million, FPX is 1.47 million, and the number of fans is the least among the three teams that represent the LPL area. For the League of Legends team, influence represents its commercial value. The club still plays the role of media resources in e-sports industry, more and more companies intervene in the form of sponsorship, while the team gets attention, sponsors can also obtain huge brand exposure value. On the contrary, the lack of influence also means With the bumpy road of commercialization. FPX failed to attract sponsors because of its mediocre record last year. So far this year, the team has been successful and sponsors have gradually increased, but because of their relatively low influence, sponsors are much less than RNG and IG.
(picture source:搜狗图片)
To sum up, FPX's results this year can be described as amazing, spring regular season first, playoff third, summer regular season first, playoff champion, S9 group first, they beat last year's runner-up FNC, champion IG, to win the S9 global championship. FPX full name FunPlusPhoenix, 2017 game company FunPlus set up a fun plus e-sports club to enter e-sports. The club Logo for the Phoenix image, represents a flying sky, the pursuit of extreme, never give up, face the challenge of the spirit.
The most direct form of sponsorship is the LOGO display on contestants' clothing. Take the three teams that represent China's LPL this year as an example. In addition to the logo with teams printed on the clothing, the trademarks of major enterprises can be seen almost everywhere. Before this year's S9 match, FPX won the support of five sponsors: good good, Tiger teeth, Fish Cool, Bi Xin and Wei Qi. After winning the S competition quota, they signed up for OPPO, the big sponsor. At present, there are about six sponsors. On the other hand, after winning the IG, Finals last year, the number of sponsors rose to eight, including Chevrolet, Douyu, American pirate ships, Bixin, Meida, net fish and net cafes, bet. Way Biwei, lilbetter, than before the championship five more. As the king of LPL, rng sponsors have continued unabated after the elimination of S8, including Mercedes-Benz, igame, Doridos, Eastroc Super Drink, HP, Yili Guduo, Logit, KFC, Citic Bank, autofull, Huya TV, Red Devils.
